Website announcement bars (also known as website notification bars) are perfect for answering visitors’ questions. They can also strategically direct visitors to high-performing landing pages or product pages, enhancing the chances of converting visitors into customers.

Changing the announcement bar color to a gradient color in Shopify i important because colors play a vital role in capturing attention and creating a lasting impression. By using gradient colors in your Shopify announcement bar you can instantly make it more visually appealing and engaging.

Gradient color adds depth and dimension, creating a sense of movement that draws the viewer’s eyes and this captivating effect can help ensure that your message doesn’t go unnoticed amidst the sea of information on your Shopify store.

.utility-bar {
    background: linear-gradient(-60deg, #47c1bf 10%, #776899 50%, #65c783);
}